Roger Ubina is a film, commercial, and music video producer from the Upper Westside of Manhattan, New York.
His career began in still photography as a lighting assistant to the acclaimed Steven Meizel, Herb Ritts, and Annie Leibowitz.He credits this experience as one of the most important building blocks of his career as it has afforded him with practical expertise in lighting design which enables meaningful collaboration with Directors, DP’s, and clients alike.
Shortly thereafter, Roger embarked on a long and impressive career in music video producing over 300 clips over 10 years. He’s worked with a vast roster of a-list artists including Mariah Carey, Nikki Minaj, Lil Wayne, One Republic, Bruno Mars, Dido, 50 Cent, Snoop Dogg, P. Diddy, Robin Thicke, Chris Brown, and Busta Rhymes . He has worked with directors Brad Furman, Benny Boom, Erik White, Nick Cannon, Chris Robinson, Melina Matsoukas, and Anthony Mandler.
Most recently, Roger has segued into television and feature film having produced the very successful School Girls and Wonder Girls movies for Nickelodeon, and commercials including working with BBDO on the Georgia Lottery and McCann on the Ad Color Awards.